Information Technologies

Three Steps Towards Developing a Digital Mindset

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Companies need to rethink their strategies to include a digital component, says IESE Prof. Sandra Sieber. This means they need to develop a digital mindset but it also calls for leaders who are capable of adapting to the situation depending on the evolution of the business model. To do this they need supportive structures and processes.
Bibliographic citation: IESE; IESE Insight, "Three Steps Towards Developing a Digital Mindset"
Date: 25/07/2013
Document type: Interview
Interviewee(s): Sieber, Sandra
Sponsor(s): IESE - Information Systems
Languages: Spanish / English