Innovation and Change RSS

Articles and Opinion  The music industry's catchy rhythm

Streaming has replaced physical media. What else has changed as a result of the disruptive effects of digitalization on the music industry? Here are the main trends. Read article

Articles and Opinion  Artistic license: Fresh ideas attracting new audiences to art

NFTs, DAOs, kinetic floors, immersive exhibitions and advanced analytics are some of the catalysts for change in the cultural sector. Plus, Beatriz Muñoz-Seca offers advice on service design for cultural institutions recovering from COVID. Read article

Studies and Reports  Unlock the potential of new technologies amid high uncertainty

Thomas Klueter When will self-driving cars really roll out? With emerging technologies, managers face many "unknown unknowns" developing novel products. IESE's Thomas Klueter recommends a structured approach to unbundling and managing uncertainty. Read article

Latest IESE documents

Towards New Mobility in Barcelona. Lessons learned from other cities. Alicia Plana Olías; Jordi Salvador; Joan Enric Ricart
Amazon.com, Inc: The AI Transformation Sampsa Samila; Isaac Sastre Boquet