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 ISSUE 1SECOND QUARTER 2009
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Welcome to the premier edition of IESE Insight review,
packed with relevant business knowledge to help you
"Know More, Stay Ahead." View the entire issue for free,
and every quarter discover big ideas that will make a big impact on the way you manage. Exclusively for you.
Enjoy the read!
IESE Insight Team
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Leading in Times of Uncertainty
One theme, four angles: In this executive dossier, our invited international experts help readers get to grips with a big issue of management. |
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| > Uncertainty, a Manager’s Natural Habitat |
| Santiago Álvarez de Mon |
| The capabilities and virtues every manager needs to increase their ethical capital in the marketplace. |
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| > Developing a Common Language About IT Risk |
| George Westerman and Richard Hunter |
| A practical framework for CEOs and IT executives to tackle tech risks together and create an organizational culture that reduces uncertainty. |
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| > Mind Your Mind Traps |
| Manel Baucells and Martin Weber |
| The psychological biases that managers must be aware of when making decisions with untold future consequences. |
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| > Obvious, Intuitive and Wrong |
| Rita Gunther McGrath |
| How to foster an entrepreneurial mindset rather than falling back on conventional thinking. |
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| Beyond Business Instinct |
| Julia Prats and Remei Agulles |
| The competencies every entrepreneur should – and can – develop. |
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| Don’t Manage Waits, Manage Experiences |
| Gabriel Bitran, Juan Carlos Ferrer and Paulo Rocha e Oliveira |
Six ideas to better manage the customer service encounter and take the “wait” off your shoulders.
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WIDER Insight |
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BUSINESS Insight |
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| Tricks of the Trade |
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| Dmitry Kapitanov shares his business tricks when your job is a three-ring circus. |
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| Case Study: Boca Juniors |
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| Three executives suggest possible ways of tackling a real-life business dilemma when “Competing on the Global Playing Field.” |
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| “In God we trust. Everybody else brings data to the table.” |
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| Interview with Narayana Murthy of Infosys |
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| Sandra Sieber, chair of the department of information systems at IESE, talks innovation, offshoring and social responsibility with the cofounder of the global IT services company based in India. |
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| Changing Fortunes |
| Jordi Canals discusses the changing nature of leadership. |
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| Star Wars and a Star Company |
| Jeffrey Pfeffer reminds us of the values we frequently fail to practice. |
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| A Return to Stability |
| Josep María Rosanas recalls the wisdom of past management gurus to address some (not so) modern problems: short-termism and job insecurity. |
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| Early Insight |
| A quick roundup of research and business trends. |
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