MY Insight

The World 3.0 Mind-set 

Building a cosmopolitan corporation requires a better understanding of globalization

Ghemawat, Pankaj

Date: Third Quarter 2011

Tags: World 3.0, globalization, cosmopolitanism, standardization, differences

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“Rooted cosmopolitanism” is my attempt to describe a middle way between the extremes of parochialism associated with World 1.0 and the assumptions of universalism associated with World 2.0.

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