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Date: 16/05/2013
Area(s): Leadership and People Management
Document type: Interview
You need to control your calendar before it starts to control you, says Miquel Lladó. In order to make things happen, rather than have them happen to you, it is essential to strike a balance in your personal and professional calendars and to think in depth about how you go about this. You also need to remember that your calendar impacts on the calendars ...
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Date: 10/05/2013
Area(s): Information Technologies; Innovation and Change
Document type: Interview
Businesses need to ask themselves if they have the digital leaders capable of meeting their customers' changing demands. These leaders need to be able to translate technology into business impacts and business strategy and they have to understand that digital is a dimension that permeates the entire organization and all the phases of the value chain. ...
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Date: 09/05/2013
Area(s): Knowledge and Communication
Document type: Interview
El ser humano es fundamentalmente un ser emocional. De ahí que en las comunicaciones interpersonales sea tan importante la capacidad de emocionar. Ser creativo y transmitir entusiasmo por lo que se hace es la clave para captar la atención, según Iñigo Sáenz, mago y fundador de Basque Entrepreneurship. Y en el lenguaje se encuentran los secretos para ...
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Date: 26/04/2013
Area(s): Information Technologies
Document type: Interview
Five years ago the mobile app market didn't exist but by 2015 it will be worth $60 billion, says Prof. Javier Zamora. Mobile software exploits the contextual information the mobile can access, making it possible for employees or clients to make decisions in real time. Soon there will be 10 billion smart devices connected to the Internet and everything ...
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Date: 25/04/2013
Area(s): Economics
Document type: Interview
The proportion of long-term unemployed is rising and this may have implications that will persist long after the economy recovers, says Prof. Núria Mas. Older workers may effectively drop out of the labour market while younger ones may emigrate or join the shadow economy. In Spain the long-term unemployed make up 40% of the total whereas in Germany ...
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Date: 25/04/2013
Area(s): Innovation and Change
Document type: Interview
Debido al incierto futuro del actual sistema de pensiones, cada vez más personas van a optar por contratar planes de pensiones complementarios. No solo crece el mercado de este tipo de productos en el sector de los seguros, sino también los de bajo coste y los que permiten pagar según el uso. Así lo explican el CEO de CASER, el presidente de Mapfre, ...
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Date: 23/04/2013
Area(s): Strategy; Business Ethics and Corporate Social Responsibility; Decision Analysis; Leadership and People Management
Document type: Interview
Diversificación e internacionalización son las claves del crecimiento para las empresas españolas. El grupo empresarial Essentium, que preside la también tesorera del Fútbol Club Barcelona Susana Monje, las ha adaptado con éxito y ya está presente en más de 20 países.
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Date: 19/04/2013
Area(s): Economics; Leadership and People Management
Document type: Session
Two panels of international and widely experienced board members and CEOs from IESE's International Advisory Board discuss the outlook for the global economy and examine the strategic role of the CEO in a period of extreme volatility.
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Date: 18/04/2013
Area(s): Marketing; Innovation and Change
Document type: Interview
La crisis está provocando una caída generalizada en la facturación de las empresas. ¿Qué innovaciones comerciales pueden contribuir a impulsar las ventas en la actual situación económica? Los directores generales en España de Swatch Group, Allianz, González Byass, Frit Ravich y Wolters Kluwer aportan algunos ejemplos prácticos.
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Date: 12/04/2013
Area(s): Marketing
Document type: Interview
Los clientes demandan estrategias multicanal para comprar indistintamente a través del ordenador, el teléfono móvil, las tabletas y la televisión. Una quinta pantalla aparece en establecimiento y engloba quioscos, tótems y escaparates interactivos. Así lo explican directivos de Grupo Condis, Dia Internacional y Samsung.
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