Innovation and Change

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  Are New Criteria Needed for Financing Drugs?

Escudero, Antonio; Lizán, Luis; Aceituno, Susana; Ribera, Jaume Should cost-effectiveness be the sole consideration when deciding whether to finance new drugs? Many in the healthcare industry in Spain are now questioning the criteria that currently govern pharmaceutical policies. Read article

  Leveraging Know-how: Licensing Knowledge and Making it Work for You

Klueter, Thomas Maximilian; Monteiro, Luiz Felipe; Dunlap-Hinkler, D. Firms license technology and other types of knowledge in order to innovate and stay competitive. But not all licensing leads to innovation. IESE's Thomas Klueter looks at how different licensing styles and forms of organizational attention impact innovation outcomes. Read article

  Looking on the Bright Side of Financial Derivatives

Blanco, Iván; Wehrheim, David Financial derivatives got a bad name after the crisis. But research by David Wehrheim finds a silver lining: options trading is actually positively linked to firm innovation over the longer term. Here's why. Read article

  Public-Private Partnerships for Smart Cities: Sharing Good Practices

Ricart, Joan Enric; Trillas, Francesc; Rodríguez Planas, Miquel; Salvador, Jordi; Ferradans, Hugo; Fageda, Xavier; Navarro, Josep By mid-century, more than two out of every three people are expected to live in cities. To accommodate urban growth in smarter, more sustainable cities, experts look to public-private partnerships (PPPs) -- as seen in successful cases from Cairo to Barcelona. Read article

  Programming Business Models Through Digital Density Premium

Zamora, Javier The growth of digital connections and data generates myriad interactions between organizations, people and things. This article presents a framework to help executives pinpoint the programmable elements of their value proposition. Read article

  5 Building Blocks for Cyber-Physical Value Chains Premium

Sachon, Marc The digitalization that has disrupted services is set to do the same in manufacturing. To stay competitive, companies will have to adapt their skills and protect their value chains. The author identifies the building blocks for the successful implementation of Industry 4.0. Read article

  Having It Both Ways: How to License and Protect Tech Innovations

Laursen, Keld; Moreira, Solon; Reichstein, Toke; Leone, Isabella Companies that license their technologies can benefit financially and gain new knowledge. But if they don't protect themselves, they could be overtaken by those companies they have licensed to. IESE's Solon Moreira examines how firms may guard their innovations with a grant-back clause. Read article

  Low-Risk Strategies for Internationalization

Villanueva, Julián; de Toro, Juan Manuel; Soldado, Pilar Exporting Spanish brands is key for the country's economic development. And while France is currently the first stop abroad, the United States looks more attractive for the future. That is according to a study on how, when and why Spanish firms enter new markets. Read article

  For Better, for Worse: Why Companies Turn to Tech Scouts

Klueter, Thomas Maximilian; Monteiro, F. To innovate faster, develop superior products, and perform better financially, corporations should look outside their own organizations and geographies with tech scouting. Yet some don't. Why not? A look at performance feedback is revealing. Read article

  Why and How to Internationalize Your SME

García-Lombardía, Pilar; Pin Arboledas, José Ramón Germany's Mittelstand has something to teach other countries' smaller firms: exporting abroad increases revenues and diversification. In Spain, where micro- and small enterprises provide more than half of all jobs, learning some German lessons may be key to survival. Read article
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