Jesús de Benito en S&P (C)
In April 2004 Jesús received 15%, instead of the 50% of the selling price that had been deferred. Although under his contract Jesús could be dismissed because of poor company performance, he remained in his post. The two months he was off work on account of an accident gave him time to think. Lately there had been further setbacks: the business was not going according to plan and the financial situation in Gedas had got more complicated. Jesús thought it was time to abandon ship.
Bibliographic citation: Stein Martínez, Guido; Vázquez-Dodero de Bonifaz, Juan Carlos, "Jesús de Benito en S&P (C)", IESE, ASN-55-E, 07/2012