Emerging Africa and the Global Business Revolution
Date: 15/07/2010
Document type: Interview
Peters, Sanjay; Sebotsa, Sonja; Njenga, George; Kimenyi, Mwangi S.
Languages: English
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The IESE Center for Emerging Markets recently hosted an international forum featuring leading experts on Sub-Saharan African markets, from Mali to Mozambique, South Africa to Senegal. IESE Prof. Sanjay Peters explains the importance of this forum, while three business experts representing Kenya and South Africa present the prospects and opportunities for investors in markets that remain largely unknown to many European firms.
Bibliographic citation: IESE Insight, "Emerging Africa and the Global Business Revolution"