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Field Italia, S.p.A (A) 

Date: 11/06/2018 Author(s): Chinchilla, Nuria; Ribera, Alberto Document type: Case A new regional manager in the telecommunications sector has to take a decision about a former technician who became a salesman who, according to the previous manager, should be fired. Abstract B: This case explains what the regional manager did to integrate him into the sales team. caso basado en caso "Field Iberia" de los mismos autores FH-540. More information  

Suely - ¿adónde voy ahora? 

Date: 08/06/2018 Author(s): Las Heras, Mireia; Suely Fuentes Tejada Editor(s): ICWF - Centro Internacional Trabajo y Familia Document type: Case Suely se encuentra ante la disyuntiva de qué camino tomar en su trayectoria profesional. Ha estudiado un EMBA en el IESE, se ha casado recientemente (hace tan solo tres años), tiene una hija de quince meses, acaba de ser despedida por un ERE, su marido es emprendedor… ¿Qué debería hacer? More information  

Field Italia, S.p.A (B) 

Date: 07/06/2018 Author(s): Chinchilla, Nuria; Ribera, Alberto Document type: Case Abstract A: A new regional manager in the telecommunications sector has to take a decision about a former technician who became a salesman who, according to the previous manager, should be fired. Abstract B: This case explains what the regional manager did to integrate him into the sales team. Caso basado en caso "Field Iberia" de los mismos autores ... More information  

Pennies From Heaven? Strategic Turnaround at J.C. Penney 

Date: 10/05/2018 Author(s): Maoret, Massimo; Martin Romano, Cristina; Ferraro, Fabrizio Document type: Case The case discusses the formulation and implementation of the strategic turnaround of J.C. Penney, a major U.S. retailer, by Ron Johnson, a star executive who previously led the creation and expansion of the Apple Store. The turnaround is bold and far-reaching, raising questions about whether it will work or not. More information  

Startup Cisco 

Date: 04/05/2018 Author(s): Wedell-Wedellsborg, Thomas; Miller, Paddy Document type: Case This case outlines how a small team of people apply lean startup methods within Cisco, creating successful internal innovation over a period of a year. The case details how the team launched their idea and got traction for it, with very little formal support. The main features are building a team around an identified problem, attracting customers, ... More information  

LOPIN Productions 

Date: 27/04/2018 Author(s): Ariño, Miguel Angel; Heukamp, Franz Document type: Case This case presents the decision that an audiovisual production company must make to determine what direction to take in directing its activity: to produce a series to sell it to a television network or a movie for the big screen. The first option entails few risks for the company, while the second involves a multitude of dangers and uncertainties. This ... More information  

Chemical Fusion (C) 

Date: 26/04/2018 Author(s): Baucells, Manel; Müller-Trede, Johannes Document type: Case As happened in parts A and B of this case, Química del Vallès has to decide how many units to produce before it knows the demand. However, now the company faces two types of uncertain demand, which leads to the Monte Carlo simulation being introduced as an analytical instrument capable of addressing this problem. This case is based on the case "Química ... More information  

Chemical Fusion (B) 

Date: 26/04/2018 Author(s): Ariño, Miguel Angel; Sabrià, Frederic Document type: Case The multinational IQI has sold Química del Vallès, three years after acquiring it, so the previous plan for producing pyriclamate becomes optimal for it. However, the plan of recent years was more satisfactory for it overall. The problem that must be solved is how to encourage Química del Vallès to maintain the latest plan instead of replacing it with ... More information  

Chemical Fusion (A) 

Date: 26/04/2018 Author(s): Ariño, Miguel Angel; Sabrià, Frederic Document type: Case Day after day, Química del Vallès is faced with the decision of how many liters of pyriclamate to produce for daily sale to the Spanish subsidiary of IQI, an English multinational. The drums of pyriclamate that are not required by the multinational should be discarded, since it is a highly unstable chemical compound. Later, Química del Vallès is acquired ... More information  

Laree Verbindungen GmbH 

Date: 25/04/2018 Author(s): Ariño, Miguel Angel; Heukamp, Franz Document type: Case Laree is a German company that manufactures and supplies the fasteners that are used in construction to attach glass to the walls of buildings. Its executives must decide whether to accept a contract that could be a great opportunity to open a new market for the company or result in a significant loss of money. This case is based on the "Berfest AG" ... More information  
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