Search Results

2337 items match your search criteria. Click here for tips on how to optimize your results.
New search Refine search
Sorted by date

Amazon: Where Are the Limits Before It Fails to Deliver? 

Date: 18/06/2018 Author(s): IESE Insight Collaborator(s): Fogstrup, Anders W.; Sánchez Vargas, María; Darriba, Javier Document type: Non-refereed article Anders W. Fogstrup (Mundipharma), Maria Sánchez Vargas (LG) and entrepreneur Javier Darriba consider whether Amazon's customer-centric strategy could be its undoing. More information  

Got an Idea for Your Business? Test Your Assumptions!  Premium

Date: 18/06/2018 Author(s): Liedtka, Jeanne M. Document type: Non-refereed article Business people are primed to take action to change the present and solve problems. But by jumping straight to solutions before they have thoroughly explored the current reality of the user experience, their grand ideas may fall flat. Although starting with a solution is rarely the best way to go, the author provides tips for those who go this route, ... More information   Read related article

From Identifying Needs to Generating Opportunities  Premium

Date: 18/06/2018 Author(s): Vilà, Joaquim; Camps, Xavier Document type: Non-refereed article When companies encounter problems, they tend to jump straight to solutions. Yet, it can be far more effective to reframe the initial challenge on the basis of customers' needs. This is a key component of design thinking, an approach many companies are using to transform some of the seemingly intractable problems they face. Based on extensive research ... More information   Read related article

7 Food & Beverage Challenges 

Date: 18/06/2018 Author(s): IESE Insight Document type: Non-refereed article Plus: managing the backlash against globalization; using the wisdom of the crowd to predict tastes; an operations model for museums; Europe at top of smart cities index; how racial integration amplifies the benefits of VC; why salaries are stagnating. More information  

Designing Change 

Date: 18/06/2018 Author(s): Argandoña, Antonio Document type: Opinion A few years ago an executive told me his business needed transformation. If he told me this today, I would advise him to read our dossier on design thinking, an excellent way to transform yourself and your business. More information  

IESE Insight. Issue 37. Second Quarter 2018  Premium

Date: 18/06/2018 Author(s): IESE Insight Document type: Review Design thinking is a vital tool for growth and innovation. This dossier shows you how to use it successfully. Joaquim Vilà and Xavier Camps share a practical method for discovering the latent needs of users so that companies can generate new opportunities. Manuel E. Sosa discusses how companies can build a design culture that is profitable and solves ... More information  

A globalização saiu de moda? 

Date: 23/05/2018 Author(s): Ghemawat, Pankaj Document type: Opinion Leia um trecho do novo livro do economista indiano Pankaj Ghemawat, em que ele trata dos desafios que as empresas enfrentam com a crise da globalização. More information  

El Corte Inglés y su ADN 

Date: 17/05/2018 Author(s): Pin Arboledas, José Ramón Document type: Opinion Recuerdo que una vez se publicó un libro titulado Biografía del Corte Inglés (Javier Cuartas). La primera edición (20.000 ejemplares) no salió a la calle porque según dice la leyenda la compró toda alguien relacionado con el Corte Inglés. Como esto creó morbo tuve interés en adquirirla y en cuanto pude me hice con un ejemplar. More information  

IESE Cities in Motion Index 2018 

Date: 17/05/2018 Author(s): Berrone, Pascual; Ricart, Joan Enric; Carrasco, Carlos; Duch, Ana Editor(s): Cátedra Schneider Electric de Sostenibilidad y Estrategia; CGS - Centro de Globalización y Estrategia Document type: Study and Monograph The fifth edition of the Cities in Motion Index (CIMI) evaluates cities' level of development in relation to nine key areas or dimensions: Economy, Human Capital, Social Cohesion, Environment, Governance, Urban Planning, International Outreach, Technology, and Mobility and Transportation. The CIMI 2018 edition includes 165 cities, including 74 capitals, ... More information   Read related article

El reto de la descarbonización 

Date: 10/05/2018 Author(s): Gifra, Júlia; López Cardenete, Juan Luis Document type: Opinion La demanda de energía primaria en el mundo sigue creciendo y el 80% todavía se satisface mediante energía fósil (carbón e hidrocarburos). Ese tipo de energía es responsable del 80% de las emisiones de gases de efecto invernadero y está alterando la composición de la atmósfera y de los océanos. El uso masivo del carbón por parte de China en los últimos ... More information  
PAGE 1 of 234
Go to page
Benefits of Registration
  •  Receive IESE Insight newsletter and alerts
  •  Read exclusive documents
View all benefits
Case Forum