Search Results

598 items match your search criteria. Click here for tips on how to optimize your results.
New search Refine search
Sorted by date

El Nobel Thaler y la racionalidad 

Date: 19/10/2017 Author(s): Vives, Xavier Document type: Opinion "No esperábamos mucho de él", afirmó el profesor Sherwin Rosen, director de tesis del flamante premio Nobel de Economía 2017, Richard Thaler. Sin embargo, Thaler ha influenciado el análisis económico de manera profunda a partir de la observación de que los humanos no se comportan de acuerdo con el paradigma racional del homo economicus. Según ... More information  

Pseudo-Set Framing 

Date: 10/2017 Author(s): Barasz, Kate; John, Leslie K.; Keenan, Elizabeth A.; Norton, Michael I. Document type: Article in Journal (refereed) Pseudo-set framing--arbitrarily grouping items or tasks together as part of an apparent set--motivates people to reach perceived completion points. Pseudo-set framing changes gambling choices (Study 1), effort (Studies 2 and 3), giving behavior (Field Data and Study 4), and purchase decisions (Study 5). These effects persist in the absence of any reward, ... More information   Read related article

Miquel Ángel Ariño: "Les bones decisions no es jutgen per quin és el resultat sinó pel procediment seguit" 

Date: 10/09/2017 Author(s): El Punt Avui Interviewee(s): Ariño, Miguel Angel Document type: Interview Llegit al seu llibre: "Som el que decidim i decidim el que som." Què diu de nosaltres la manera com prenem les decisions? Que decidim una cosa o una altra depèn en bona manera de quins són els valors que tenim, de què perseguim a la vida. More information  

Abbey Road Studios (A) 

Date: 31/08/2017 Author(s): García-Castro, Roberto Document type: Case This case analyzes the option value of investing in the production and commercialization of an artist's second album. It briefly covers current facts about the music industry, including digital distribution, the emergence of new models, and the transformation of traditional record studios. More information  

The Role of Inference in Attribute Framing Effects 

Date: 02/08/2017 Author(s): Leong, Lim M.; Müller-Trede, Johannes; McKenzie, Craig R. M.; Sher, Shlomi Document type: Article in Journal (refereed) Previous research has shown that a speaker's choice between logically equivalent frames is influenced by reference point information, and that listeners draw accurate inferences based on the frame. Less clear, however, is whether these inferences play a causal role in generating attribute framing effects. Two experiments are reported, which suggest ... More information  

10 Decision-Making Mistakes That Trip Us Up 

Date: 07/2017 Author(s): Ariño, Miguel Angel; Maella, Pablo Document type: Opinion To live is to decide. To decide is to live. We define our lives in terms of the decisions we make, and for that reason, it's essential to learn how to make them as well as we can. How can we improve our decision-making? It's important to be aware of a series of very common mistakes; being on the lookout for them can keep us from tripping up. More information  

The Heart and the Head: On Choosing Experiences Intuitively and Possessions Deliberatively 

Date: 07/2017 Author(s): Gallo, Iñigo; Sood, Sanjay; Mann, Thomas; Gilovich, Tom Document type: Article in Journal (refereed) An enduring question in the field of judgment and decision making is when people are likely to choose on the basis of intuition and when they are likely to pursue a more deliberative decision strategy. Here we attempt to shed light on that question by examining whether people tend to weight intuition more heavily when making experiential purchases, ... More information   Read related article

IESE Insight. Issue 33. Second Quarter 2016  Premium

Date: 16/06/2017 Author(s): IESE Insight Document type: Review From infrastructure changes to emerging business models to cybersecurity, this dossier is your survival guide. Marc Sachon explains Industry 4.0 and its implications, so that companies can move to protect their value chains and find new opportunities for growth. Javier Zamora presents a framework to help businesses tap connected data and pinpoint the ... More information  

Rainy With a Chance of Sales 

Date: 16/06/2017 Author(s): IESE Insight Document type: Non-refereed article Plus: 10 decision-making mistakes; how OECD countries score on RDI; Europe and the U.S. dominate the world's "smartest" cities; a redesign for banking; internal promotions pay off for women; a prescription for marketing pharmaceuticals. More information  

When Experience Meets Description: How Dyads Integrate Experiential and Descriptive Information in Risky Decisions 

Date: 06/2017 Author(s): Lejarraga, Tomás; Müller-Trede, Johannes Document type: Article in Journal (refereed) How do teams make joint decisions under risk when some team members learn about a prospect from description and others learn from experience? In a series of experiments, we find that two-person teams composed of one participant who learns from description and a second participant who learns from experience arrive at shared decisions via mutual concessions. ... More information   Read related article
PAGE 1 of 60
Go to page
    
Benefits of Registration
  •  Receive IESE Insight newsletter and alerts
  •  Read exclusive documents
View all benefits
Case Forum
Participate