Search Results

75 items match your search criteria. Click here for tips on how to optimize your results.
New search Refine search
Sorted by date

Nacionalismo a ultranza 

Date: 27/03/2018 Author(s): Rosenberg, Mike Document type: Opinion Cueste lo que cueste, porque ya lo ha demostrado sobremanera en el pasado, Vladímir Putin hará lo indecible para defender en el mundo los intereses de Rusia. De ahí que no deberían sorprendernos las futuras acciones del reelegido presidente de Rusia, al que se puede comparar con Pedro el Grande. More information  

U.N. Sustainable Development Goals? How MBAs Could Make A Positive Difference 

Date: 13/02/2018 Author(s): Rosenberg, Mike Document type: Opinion Increasingly consumers are asking more from brands, with millennials, in particular, saving their dollars for those with responsible business practices (according to some estimates, 73% of millennials say they are willing to pay more for sustainable brands.) Luckily, it seems many of tomorrow's future business leaders feel the same way. More information  

Preparing for the storm 

Date: 01/2018 Author(s): Rosenberg, Mike Document type: Opinion Businesses must think long-term if they are to survive the barrage of geopolitical disruptions coming their way, writes Mike Rosenberg, Assistant Professor of Strategic Management at IESE Business School. More information  

3 Keys to Shockproof Your Global Supply Chain  Premium

Date: 15/12/2017 Author(s): Rosenberg, Mike Document type: Non-refereed article As the world shifts to a less stable geopolitical structure, executives may find themselves ill-equipped to handle critical events, from terrorist attacks to civil unrest, which could disrupt supply chains and put operations at risk. Despite growing tensions in the world and the increasing fragility of global supply chains, management teams don't seem ... More information   Read related article

Strategy and Geopolitics 

Date: 07/07/2017 Author(s): Rosenberg, Mike Document type: Book Large western companies are accelerating their expansion into emerging economies, while relying on oversimplified frameworks to make decisions and complex matrix organizations to make things happen. When critical events do happen (such as terrorist attacks or civil wars), senior executives and the companies they lead are often taken by surprise. As ... More information   Read related article

The Value of Foresight 

Date: 07/06/2017 Author(s): Rosenberg, Mike Document type: Opinion Tomorrow the United Kingdom will hold general elections, and the race is gearing up to be much closer than many originally thought. British voters may well deliver another stunning outcome, and as any business leader can tell you, surprises aren't always a good thing. In the world of international business, being caught off-guard can break a company ... More information  

Scenario Planning: Your Playbook for the Future 

Date: 24/05/2017 Author(s): Rosenberg, Mike; Seager, Phil Document type: Chapter "There's no playbook for this." That's what CEO Michael Lynton told Associated Press following a devastating cyberattack that crippled Sony's computers, stole its data and nearly scuppered the release of its controversial movie, The Interview. Stories like this should serve as a wake-up call to all managers, no matter if they are in the media ... More information  

Decisive Leadership: Leaders That Create Extraordinary Outcomes 

Date: 24/05/2017 Author(s): Rosenberg, Mike; Firstenberg, Iris; Seager, Phil Document type: Chapter At the heart of being able to make decisions is knowing what kind of leader you are. Even more important is knowing what kind of leader you want to be and taking the steps necessary to be that leader. This chapter details a six-step process for resolving unstructured problems. It also reveals some key leadership principles that will help people use ... More information  

Strategy: The Soul of Your Business 

Date: 24/05/2017 Author(s): Rosenberg, Mike; Caldart, Adrian; Seager, Phil Document type: Chapter Today Hearst Corporation is one of the world's largest diversified media companies. When Frank A. Bennack, Jr., stepped down as CEO in 2013, 90 percent of the businesses Hearst was in did not even exist or were not part of the company when he started in 1979. "One of the things you have to realize and recognize," he told a Media AMP Leadership Forum ... More information  

The Big Picture: Four Trends That Change Everything 

Date: 24/05/2017 Author(s): Rosenberg, Mike; Seager, Phil Document type: Chapter From Brexit to Trump, 2016 was a year of dramatic moves that shook up decades-long ways of doing things. In another shake-up, The Independent national newspaper in Britain decided to cease its print publication after 30 years and go completely digital in a bid to meet the real needs of modern readers and "ensure a sustainable and profitable ... More information  
PAGE 1 of 8
Go to page
    
Benefits of Registration
  •  Receive IESE Insight newsletter and alerts
  •  Read exclusive documents
View all benefits
Case Forum
Participate