Running a business can be tough, but the best CEOs find ways to transform their challenges into new sources of competitive advantage. How they do this is what you’ll discover in the latest IESE Insight magazine. Learn to engage with the challenges of our times and shape the path ahead.
Kase, Kimio; Cantón, C.G.; Nonaka, Ikujiro
Phronesis and Quiddity in Management -- a book by Kimio Kase of IESE, César González Cantón and Ikujiro Nonaka -- blends Western and Eastern philosophizing about wisdom for managers and coping with reality in business as it is. The goal is excellence in management in any situation or contingency, keeping social responsibilities in mind.
Camacho, Nuno; De Jong, Martijn G.; Stremersch, Stefan
Who says the customer is always right? In fact, empowering customers to make their own decisions can undermine experts' best advice and have costly consequences. A study by IESE's Stefan Stremersch and co-authors breaks down three types of customer empowerment and finds one that is beneficial and two that are not.
Leadership and People Management
Rodríguez Lluesma, Carlos; Dávila, Anabella; Elvira, Marta
Aubertin, René; de Lencquesaing, Aymar; Maiques, Ana; Mills, David; Stackmann, Jürgen
Mas, Núria; Costa-Font, Joan